New research with regional decision-makers, commissioned by Epson, has shown that more than half (64%) of KSA corporate respondents want to reduce energy costs and 60% say they’re concerned about the energy use of printers given the increases in energy costs.
The survey of more than 5,650 technology users and influencers from 33 countries showed that interviewees understand the role inkjet printers can play. A significant majority (80%) of the respondents in Saudi Arabia agreed that inkjet printers will help them meet their cost reduction goals. According to the survey, most (80%) also say they want a better understanding of energy savings that could be made by changing the type of printers in use.
Suat Ozsoy, Business Unit Director, Epson CISMETA, said: “The decision to leave the laser market has been inevitable and in fact, we have already begun this transition in the MENA region. As a company we’ve committed to sustainable innovation and action and laser printers don’t fit within that. They consume an average 90% more energy than inkjets and use more consumable parts. This is simply the result of how the technology works – by heating and fusing toner to a page. This technology is therefore limited in how far its suitability improvements can go.”